Second Button

大学の卒業パーティにおけるファッション環境をデザインした。約300着の服の「第二ボタン」のみを撮影し、缶バッジを制作。会場で卒業生が身につけたバッジは衣装として機能し、また在校生や来場者がほしいと思った人からもらうことができるコミュニケーション・ツールとしての機能も備えた。

This project designed the fashion for a university graduation party. The second buttons of around three hundred clothing items were photographed and then made into pin badges. At Japanese graduations, boys sometimes give their second uniform button—the one located near the heart—to someone special as a sign of affection. When the graduating student wore the badge at the venue, it functioned as a clothing accessory and communication tool enabling current students and visitors to ask someone for their badge.

Year of production: 2004